V Goods stands for all things v good.

Discover our range of thoughtfully crafted clothing and accessories for babies and children aged 0-7. Designed in London and made in the UK, our collection prioritizes comfort, durability, and sustainability. We create small-batch, high-quality wardrobe essentials that kids love to wear and parents trust to last. With a focus on timeless design, V Goods pieces are made to be cherished, handed down, or sold on for future generations.

Sustainability is important to us: from eco-friendly materials to 100% recyclable packaging, even down to our biodegradable sugarcane and hemp stickers, which naturally decompose within 12 weeks in a home compost.

Join our newsletter to stay ahead of new drops and support a brand committed to making fashion ‘v good’ for kids and the planet.

Questions or ideas? Reach us at info@v-goods.com

Let the hunt for goodies begin!